Brand building for Australia's fastest growing natural supplement brand

Switch Nutrition is a leading Australian supplement brand, known for its clean, natural ingredients and science-backed formulations. Their mission? Helping health-conscious people fuel their bodies with trustworthy, high-quality supplements.

The problem:

In a crowded industry, standing out requires more than just great products. They needed content that would:

  • Build brand trust by highlighting their commitment to clean, natural ingredients.

  • Educate and engage their audience with valuable content, not just promotions.

  • Drive sales by showcasing products in a way that connects with their ideal customers.

The challenge? They needed a mix of product-focused branding content and engaging, educational social media content that didn’t just sell—but built long-term trust.

Solution: High-Impact Content With a Clear Focus

Carbon Studios partnered with Skin Kandy to create content that didn’t just look great—it helped them grow.

We crafted a new content approach that kept the brand’s edgy energy while making it more approachable. This ensured consistency as they expanded into new markets.

Here’s how we helped:

Marketing & E-Commerce Growth

→ Fresh product visuals to keep up with industry trends and boost online store engagement.

→ High-converting content for digital campaigns that drove more sales.

Recruitment Branding

→ A recruitment video showcasing the fun, fast-paced work culture to attract quality piercers.

→ A brand story that made Skin Kandy the go-to employer in the industry.

In-Store Brand Consistency

→ Bold new signage to enhance the in-store experience.

→ Visuals that reinforced brand identity across all locations.

Results:

✅ More Qualified Applicants – The recruitment video attracted better talent, making hiring faster and easier.

✅ Higher E-Commerce Conversions – Quality visuals of new product ranges led to higher conversions and increased sales

✅ Stronger Brand Identity – Consistent visuals across digital and in-store solidified Skin Kandy’s position as the industry leader.

With strategic content, Skin Kandy wasn’t just keeping up—they were scaling with purpose. By focusing on brand, recruitment, and sales-driven content, Carbon Studios helped them grow faster, attract top talent, and boost conversions.

Want to see how we can do the same for your brand? Let’s talk.

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